Market insights, Catchment area analysis
Thanks to our sector knowledge and international experience, we conduct markets analysis and insights, which are often addressed to global brands in the travel & leisure industry.
We are experienced on studies on regional and national scale, as well as those regarding a single destination and a very restricted competitive set, of any diffusion and for earning world area, even though our focus is on Italy. We conduct, through partner advisors and correspondents, field researches for any European market.
Our insights are updated and articulated in order to build effective informational value for our client. They are drawn on owned database, web research, expert informational sources whose relationships are renewed during time, thanks to the 20-year experience of the Senior Advisors of the team.
Using dedicated softwares and consolidated analysis methods in the retail world we create catchment area analysis to estimate, for instance, demand flows in the F&B area of a hotel with external opening, or the residential and tourist demand for a new bus line, or even the potential demand (staying or in transit) for a new marina.